Are You Listening to Your Customers?
Can you hear what your customers are saying? If so, that’s great. But for everyone else, are you not hearing because they aren’t talking, or because you aren’t listening? Although both are serious...
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Why Social Media Is More Than Just a Fad
How long did it take you to figure out that social media wasn’t just a fad? For some businesses, it didn’t take long. However, some businesses are still not convinced that there is actual business...
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How to Be Consistent in Marketing Efforts
For those of us with seasonal temperatures, the winter months are usually calmer than the others, partly because the weather is so bad. Many of us take the first few months of the year to recuperate...
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How to Make Your Site a Daily Hotspot
Getting consumers to come to your website can be challenging, but it’s not as difficult as some businesses make it out to be. Some businesses think that they have to invest a lot of money or develop an...
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Facing the Giants in Your Industry
There has always been a rivalry between large businesses and small businesses. Large businesses seem to have all the breaks with big budgets, lots of staff and resources, and many other seeming...
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Why You Need to Be Careful with Price Promotions
Because businesses know that consumers love low prices, they often get the wrong idea about price promotions. The belief that businesses are supposed to make consumers happy only adds to this...
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Find New Employees with Social Media
Hiring new employees is not an easy task. Employers want to know who their potential hires really are, but, unfortunately, the interviewing process isn’t always very telling. More SmallBusinessNewz...
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Local Businesses Find Social Media as Most Effective Marketing Channel, Says...
Even though small businesses have found social media to be effective, one of the early setbacks with it was time. Social media is all about relationships, which can take a lot of time. This was...
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Social Media Lessons from Weinergate
It’s clear that social media is an effective marketing tool, but when incidents such as the recent events regarding former Congressman Anthony Weiner occur, it is somewhat alarming for businesses....
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The Key to eCommerce Success – A Great Customer Experience
A lot of companies talk about creating great customer experiences, but why is that so few of them actually do? From a customer’s perspective, it really does make all the difference. An above and beyond...
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